Listen, we don’t often recommend many things. Maybe the occasional foot rub or pithy comment after farting in public, but this one is must-see.

If you’re at all familiar with the “Busytown” children’s books, and you’ve ever worked around tech companies, then this is for you. An Instagram account has popped up debuting some of the craftiest artwork we’ve seen in a while. Just imagine a place to satirize modern day marketing with some of the cutest animal friends, and there you have it: Business Town.

Check these out…

#businesstown is really excited about a visit from Elon Muskrat and his hovertrain.

A photo posted by Tony Ruth (@businesstown) on Jan 30, 2015 at 8:09am PST

The illustrator manages to capture one of the most utterly contemptible sides of the business world: the bullshit lingo. The buzzwords and ridiculously complex systems at work in America’s tech industries are suffocating, while this somehow remains cute and accessible. It’s perfect. Here are few more…

A photo posted by Tony Ruth (@businesstown) on Jan 14, 2015 at 10:58am PST

The Venture Guys

A photo posted by Tony Ruth (@businesstown) on Feb 2, 2015 at 8:11am PST

A photo posted by Tony Ruth (@businesstown) on Jan 13, 2015 at 10:10pm PST

#businesstown just got a CMO

A photo posted by Tony Ruth (@businesstown) on Feb 5, 2015 at 7:00am PST

Check out all of them on his Instagram and Tumblr accounts. Thank you, Tony Ruth. You’re my hero this week.

Go follow Tony Ruth at @BusinessTown right now! It’s the best. And while you’re at it, follow us on Instagram. We’re less cute but more full of shit: @HowToBeADad